OptiHawk
WHO WE ARE
At OptiHawk, we are a team of passionate individuals with a goal of empowering entrepreneurs to easily and effectively market their products and reach the right users. Our AI-powered platform is designed to optimize every step of the marketing process, from keyword selection to content creation to campaign optimization. With a focus on continuous improvement through reinforcement learning, we are constantly evolving and adapting our platform to stay ahead of the curve in the ever-changing world of digital marketing.
What brings us here?
90%
of the new Startups Fail
10%
of the Startups don't survive the first year
22%
of Startups that fail don’t have a sound marketing strategy
APPROACH
What Sets Us Apart
KEYWORD & CONTENT GENERATION
Generate keyword-optimized, personalized content in a few clicks
PERFORMANCE TRACKING & ANALYTICS
Track and understand campaign performance metrics with ease
RECOMMENDING OPTIMIZATIONS
Receive personalized content & targeting feedback from our evolving, intelligent system
THE OPTIHAWK FAMILY
How We Do What We Do
ANMOL JAIN
CMU MSSM'23
ANOOP SHANMUGHAN
CMU MSSM'23
NIHARIKA SUNKARA
CMU MSSM'23
SRI TEJASWI GATTUPALLI
CMU MSSM'23
UTKARSH KHANDELWAL
CMU MSSM'23
